The banking industry has launched the National Scam Awareness Campaign (NSAC) in conjunction with the Financial Literacy Month 2022 exhibition as a continuation of its efforts to combat and educate consumers regarding scams.
The campaign, supported by Bank Negara Malaysia (BNM), is jointly organised by the Association of Banks in Malaysia (ABM), Association of Islamic Banking and Financial Institutions Malaysia (AIBIM), and Association of Development Finance Institutions of Malaysia (ADFIM).
BNM deputy governor Datuk Marzunisham Omar said during the campaign, the public can expect to see more prominent scam awareness advertisements, messages, and prompts on banks' own channels as well as mainstream and social media.
"I understand there will also be community outreach programmes to educate the public," he said at the launch of NSAC at IPC Shopping Centre on Sunday.




